Turn your website into a magnet fully mobile optimised. You want to attract your buyers and not just talk to them via old traditional marketing.
Fast websites are the key of user experience and search engine optimisation. Google, Bing and other search engines prioritise fast loading websites on search results. People in 2016 use mobile phones to search for product and services and make online purchases and it is important for search engine to deliver the best experience based on relevant and fast web pages. It is also important to create pages that convert.
- Relevant and eye catching headlines
- Relevant images
- Quality content relevant to the headline topic
- Write for humans
- Not sell to hard
- A/ b testing for new ideas
Optimise your website for search engines using the right keywords, design and structure for better conversions and return on investment (ROI).
Seo is about make websites user friendly and that can be found and crawled by the search engines and also understood with markup codes. There is a long to do list for seo that I am not going to talk about, but will talk about ROI (return on investment). Seo and online advertising can be the cost and the goal that we setup on the website will be the ROI. We care about digital strategies and not just increase the visits on your site. When you start getting some traffic to your page, it is also important that we start measuring conversion rates and testing new ideas against old ones.
- Organic listing can bring in much more traffic than ppc
- Cost per conversion are lower with page one position
- Cements brand awareness and develop an online brand
- Can take 6 to 12 months of investment to see results
- A competitive campaign will require a modest budget
- Results are not guaranteed and positions can change with every algorithm update
Email templates are tested to avoid spam filters and optimised for conversion and tracking code to see who clicked what on any device.
If you don’t convert on the website it is good to give the user the opportunity to subscribe to the newsletter where you can advertise interesting blog posts, new products and services with responsive html emails with the best practice in terms of spam and dns domain authority.[/tab]
Great websites and excellent digital marketing are not enough if the server is not secure or able to handle big traffic. Great bundle plans for long term clients.
The server market online is very competitive, but usually cheap means slow shared hosting that can be unreachable if few websites on the same server receive a big number of visits. We prefer to use fast servers for our clients to improve user experience and online advertising.[/tab]
Pay Per Click
We can manage your PPC account and help you target new audiences on Google and other advertising network or external websites with great budget control.
Pay per click can work for selling online, brand awareness, capture new leads r encourage users to revisit a site via remarketing. Before you consider setting up a ppc strategy, it’s important to consider factors such as your business idea, your target audience and marketing strategies – and all of these can be combined together in a business plan.
- Instant page 1 listing
- Manage your budget based on accurate analytical data
- More cost effective way to target long tail keywords
- Create and optimise your own ads and landing pages
- Wasted clicks and budget if managed poorly
- Exposure restricted by the budget
- Cost of click and conversion can potentially be unprofitable
Advertise online to specific audience with specific interests at specific time in a specific location with Facebook, Twitter, Linkedin and other social media websites.
It is important to have a social media presence in terms of trust and engagement, but it is also important to target our audience via social media advertising. It is good to analyse the ROI and decide if continue or not with the right budget. It is important to have a website for mobile and desktop that will load fast to not lose the cost for the click on the ads.